Questr Automation & John Deere
Strategic Partnership Roadmap: The "Last-Mile" of Autonomy
A proposal for Cody Sorge
Presented by Dave Oberting, Managing Director
Questr Automation, Inc. - A Delaware Subchapter C Corp
The "Last-Mile" Strategy
Bridging the gap between engineering and rural reality.
- Deere builds the best machines; Questr makes them work in legacy barns.
- We act as the "Modular Integrator" for the Eastern Panhandle.
- ROOST provides the localized data and workforce Deere needs to scale.
Horizon 1: Operations & Workforce
Immediate value through hardware and human capital.
- 1. Retrofit Integration: Certified installation for "Autonomy Prep" kits.
- 11. Circular Economy: Regional hub for Deere sensor/actuator refurb.
- 3. ROOST Apprenticeship: Training for Deere tech in multi-vendor barns.
- 20. VR Training: AR/VR modules for local tech readiness at EWVCTC.
Horizon 1: Financial & UX Synergy
Removing the barriers to high-end tech adoption.
- 4. Financial Navigation: Layering USDA/WVDA grants with Deere lending.
- 16. Modern Pioneer Scholarship: Joint funding for first-gen tech farmers.
- 19. UX Loop: Providing Deere with data on first-time auto-transitions.
Horizon 2: R&D & Connectivity
Expanding the "Brain" of the farm through integration.
- 2. The Data Loop: Barn sensor data into Deere Operations Center.
- 9. Rough Terrain: Stress-testing algorithms on 30% Appalachian grades.
- 15. Connectivity: Piloting private CBRS/LTE "Data Bubbles."
- 6. Edge Computing: Starlink-integrated fail-safes for zero-latency.
Horizon 2: Specialized Industry Vertical
Dominating the poultry and specialty crop niche.
- 5. Poultry Automation: Autonomous cleaner prototypes on Deere chassis.
- 14. Precision Logistics: "Smart Gator" follow-me kits for feed houses.
- 18. High-Tunnel Autonomy: Testing narrow-track platforms for steep grades.
- 12. Multi-Vendor API: Making Deere the aggregator for all 3rd-party data.
Horizon 3: The Future Revenue Model
Evolving from unit sales to ecosystem services.
- 8. Equipment-as-a-Service (EaaS): Shared fleets managed by Questr.
- 13. Carbon Audit: Using high-accuracy sensors for sequestration credits.
- 7. Sustainable Compliance: Automating NRCS/WVCA reporting via data.
- 17. Disaster Resiliency: Post-storm assessment using See & Spray™.
The Partnership Outcome
Establishing the "Small Farm" Tech Standard.
- 10. Joint Advocacy: Defining federal "Climate-Smart" grants.
- Scalability: Hardy County as the blueprint for Appalachia.
- Commitment: Questr Automation, Inc. as the trusted regional arm.
Strategic Alliance
S01 // P08
Questr Automation, Inc. © 2026